Mossy Oak sent the DDH staff this interesting release. Looks like the company is branching out into the home siding business.

ORLANDO, FL – What happens when you combine building products innovator Style Crest® with Mossy Oak®, the leader in camouflage designs? You end your hunt for realistic camouflage vinyl siding – WildSide™ exterior cladding from Style Crest with Mossy Oak Obsession®.

Style Crest has licensed the Mossy Oak Obsession pattern and developed WildSide exterior cladding – the only vinyl siding product on the market that is focused on the more than 17 million outdoor enthusiasts. Now avid outdoor enthusiasts can display their passion for nature on their sheds, hunting cabins, shooting houses, blinds, and barns, and they can even bring their passion for hunting home with residential accents.

“We decided that it was time to get a little wild, show our innovative side and shake things up a little bit, to let loose of the traditional and the mundane and step over to the wild side,” said Brad Johnson, vice president of marketing for Style Crest Building Products. “WildSide exterior cladding from Style Crest, featuring Mossy Oak Obsession, is a unique and exciting way to create the lifestyle people want and help them express their passion for the outdoors. While we would be thrilled to see a whole sub-division of homes in WildSide siding, we are focused on the outdoor enthusiast who has been hunting for a way to showcase their love of the outdoors on a grander scale.

Click here to read the rest of the release.